citizenM doubles its presence in US with five new hotels to open in 2021
12 July 2021
New properties in Miami, Los Angeles, Washington DC and San Francisco will complement the existing citizenM US portfolio in Boston, New York and Seattle, taking the total offering to 10 hotels across the country and 27 worldwide.
citizenM Los Angeles Downtown
Opening September 2021
Address: 316 S. Spring Street, Los Angeles, CA 90013
SocietyM Rooms: 5
Surrounded by iconic landmarks of early 20th century moviemaking, Little Tokyo, Disney Concert Hall and fashion districts, citizenM’s Los Angeles Downtown property brings an affordable luxury experience just down the road from Hollywood. Guests will be surrounded by artwork by internationally renowned artists, both in-room and in shared spaces, such as wallpaper by Friedrich Kunath in the living room, and five pieces from the KRC Collection including a video art installation by The One Minutes.
citizenM San Francisco Union Square
Opening October 2021
Address: 72 Ellis Street, San Francisco, CA 94102
Located within Union Square, citizenM San Francisco Union Square is surrounded by one of the largest collections of department stores, upscale boutiques, gift shops, art galleries, and beauty salons in the United States. With 195 rooms, citizenM brings travellers to one of the most important tourist destinations and vital, cosmopolitan gathering places in downtown San Francisco.
citizenM Miami Brickell
Opening December 2021
Address: 955 S. Miami Ave, Miami, FL 33130
SocietyM Rooms: 8
citizenM is making its debut in Miami with citizenM Miami Brickell. Miami born and raised artist Jen Stark used the building as a totem pole for her art; using bright colours and a vibrant and energetic feel, Stark created five different works for each façade. United together to make one composition, this art installation bridges citizenM’s playful personality with Brickell’s bustling cosmopolitan atmosphere: offering the city of Miami a recognisable and inspirational art installation, free for everyone to enjoy. Eight societyM meeting rooms offer tech, style, and unlimited coffee to let ideas flow. citizenM presents travellers with the best of Miami from the cloudM bar as well as citizenM’s first ever rooftop pool.
citizenM Miami World Center
Opening December 2021
Address: 700 NE 2nd Avenue, Miami, FL 33132
SocietyM Rooms: 4
At the same time as Miami Brickell, citizenM will open a second new space in Miami, at the Worldcenter. Surrounded by a diverse mix of retail, hospitality and entertainment spaces, citizenM is centrally placed within the business and financial hub of Miami. With decor from iconic designers such as Vitra, Alki, Flos and Kvadrat, citizenM offers the chance to travel in style, at affordable prices. Four spacious, light-flooded societyM meeting rooms welcome big thinkers (fuelled by unlimited coffee). The hotel will also feature a large rooftop pool and citizenM’s signature rooftop bar, cloudM, serving cocktails with a view on the 11th floor.
citizenM Washington DC NoMa
Opening December 2021
Address: 1222 1st Street NE, Washington, DC 2002
Short for North of Massachusetts Avenue, NoMa is quickly rising as one of the most popular neighbourhoods in Washington. NoMa is all about modern convenience and connection - adjacent to bustling downtown offices, exciting nightlife, and only two miles east of The White House, it's close to the city's most famous locations. citizenM is joining this fast growing neighbourhood, with 292 rooms connecting travellers to some of the most famous landmarks in America.
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Notes to Editors
citizenM was launched in 2008 with a purpose – to disrupt the traditional, stale hotel industry. Rattan Chadha – the founder of the global fashion brand Mexx – was inspired by his employees to create a hotel for today’s frequent travellers, giving them everything they need and nothing they don’t. This means central locations in the world’s most exciting cities, but at an affordable price. Not just a place to sleep, but somewhere to work, relax and play – just like home. Somewhere with superfast free Wi-Fi, tech that makes life easy, and world-class art that isn’t ‘hotel art’. A room with an ultra-comfortable XL bed to crash in, and a powerful rain shower to wake-up in. Rattan Chadha called this ‘affordable luxury for the people’.
The first citizenM opened at Amsterdam’s Schiphol Airport in 2008. In 2021, citizenM’s portfolio has 21 hotels in 14 exciting cities: London, Glasgow, Amsterdam, Rotterdam, Paris, Copenhagen, Zurich, Geneva, New York, Boston, Seattle, Washington DC, Taipei and Kuala Lumpur.
citizenM intends to keep growing as a fully integrated owner-operator in selected gateway cities around the world. Its unique value proposition, delivering a high profitability per square meter, allows the brand to develop hotels in prime locations in cities with the highest barriers to entry. citizenM can acquire development sites and turnkey delivered hotels and is open to joint ventures on individual projects. citizenM considers new-build developments, office conversions, components of mixed-use schemes or conversions of existing hotels. The company will also selectively consider asset light transactions.
In summer 2020, citizenM launched an app that’s much more than a room reservation tool. The app enables fully contactless stays (checking in, opening doors, adjusting room ambiance, paying for purchases – all via the guest’s own smartphone), and adds dozens of local perks (like discounts on bike rentals and food), tailored experiences, collectable badges and city guides. Awarded winner of the ‘contactless solution’ category in the Skift 2020 IDEA Awards, the app and contactless journey is the first of its kind in the world. The app is a natural continuation of citizenM’s tech-forward approach – the brand has always had one-minute self-check-in kiosks (instead of traditional reception desks), iPad room controls (in addition to wall switches), and superfast free Wi-Fi (everywhere) as part of its unique guest experience.